Helping customers redeem rewards directly in the Capital One mobile app.
Capital One: Mobile Rewards Hub
Rewards Hub allows Capital One Canada customers to track and redeem rewards based on their card type. Before this project, customers could view their rewards balance in the app, but redemption was only available through online banking or agent support. I led the end-to-end design for the mobile rewards experience, including cashback redemption, travel purchase eraser, future gift card concepts, rewards history, empty states, error states, and confirmation flows.
Company
Capital One
Responsibilities
Product Strategy Mobile UX/UI Design Design Sprint Facilitation Prototyping & Usability Testing
Role
Lead Product Designer
Timeline
2023–2024
